If you need assistance, please call 705-238-6001

Prepare Your Home to Be Sold This Fall

Friday, August 28, 2020   /   by Earl Gaddi

Prepare Your Home to Be Sold This Fall


Under normal circumstances, putting your property on the market may be an overwhelming process, even for the experienced homeowner. This year may feel particularly daunting given the lack of knowledge surrounding the pandemic and market stability.


A slow spring gave way to a promising summer market in real estate. In July, the Canadian Real Estate Association (CREA) reported national home sales bounced back from their pandemic-induced springtime lows, rising by 26% month-to-month. If this recovery momentum continues, the usually busier fall season could see a wave of homeowners listing their properties with plenty of buyers waiting to snap them up.


Keep a Finger on the Pulse

With markets shifting as a result of coronavirus, it is important to keep track of what is going on and to respond accordingly. Make sure your listing agent has a pulse not only on the area they serve but also on the overall base market and other emerging trends. For example, if you're selling a single-family home, your realtor should be able to see if there's an increase in buyers selling condominiums and moving to your neighbourhood, and how your listing should target that audience.

Have a Plan in Place

It's good to plan ahead for everyone's safety and well-being. Realtors should set a protocol on how each show and open house will operate in accordance with local public health guidelines. Prepare each property for display by arriving early, providing a thorough cleaning and opening of all interior doors to prevent visitors from touching high-contact surfaces. It is also recommended that visitors be provided with masks and a disinfecting station for use before and after use.

Have a conversation with your realtor about the measures they are taking to protect your health and the health of potential buyers who are coming through your home.

Presentation is Everything

Given the seriousness of the purchaser's motivations and the social distancing recommendations that have resulted in less frequent in-person demonstrations, it is important that first impressions be counted at home. This means a clean, well-maintained environment with the best features of the property.

Leverage Technology for Your Home

With more buyers spending their time on their phones and computers, a more aggressive online marketing approach is crucial. When preparing your home for listing, ask your realtor how they plan to leverage technology to give your home exposure.

High-quality Matterport and virtual tours can be a powerful substitute for buyers and sellers who are less comfortable with in-person tours. Instead of sending physical copies of flyers and feature sheets, convert these materials online so that they are readily available. It is also vital to have a strong presence on social media and relevant real estate websites.
Lake Country Real Estate Team Century 21 B.J. Roth Realty Ltd. Brokerage
Bill Jackson
355 Bayfield St
Barrie
705-238-6001
Century 21
B.J. Roth Realty Ltd. Brokerage
Independently owned and operated

The information contained on this site is based in whole or in part on information that is provided by members of The Canadian Real Estate Association, who are responsible for its accuracy. CREA reproduces and distributes this information as a service for its members and assumes no responsibility for its accuracy. This website is operated by a brokerage or salesperson who is a member of The Canadian Real Estate Association. MLS®, REALTOR®, and the associated logos are trademarks of The Canadian Real Estate Association. The listing content on this website is protected by copyright and other laws, and is intended solely for the private, non-commercial use by individuals. Any other reproduction, distribution or use of the content, in whole,or in part, is specifically forbidden. September 28, 2020
Information is provided exclusively for consumers’ personal use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Data is deemed reliable, but is not guaranteed accurate by the MLS®.
Information is provided exclusively for consumers’ personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Data is deemed reliable, but is not guaranteed accurate by the MLS®. Copyright 2020 Last Updated September 28, 2020
This site powered by CINC: www.cincpro.com